An excellent way of capitalizing on the traffic websites are getting is to get listed in business directories. They also offer to give you top spot for a small fee. Otherwise it is usually free to post into their directory. The enhanced listings will normally provide exposure to thousands more visitors and is well worth the investment depending on the directory.

Free Classified Listings:
Its no secret that Facebook, Youtube, Kijiji, Craiglists and many others get loads of traffic that you'll want to tap into. If done properly and repetitivily this will be a very cheap and very effective addition to your marketing plan. An even more powerful approach is to invest a bit or your marketing capital into the various featured ad postings and other ways or making your ad stand out within these critical directories. Prices typically range from $1.99 - $19.99 which pays for itself very quickly in the form of traffic.

Email Marketing:
With email marketing you can have a newsletters, tips, or some kind of information people sign up for using a signup form embeded onto your website. A good email management system will manage those signups and track everything from who has sign up for what, and even if they have changed their email address recently. Many of your email marketing related duties can be automated by the system. What better way to create and manage your email distrobution list.

Tracking Website Stats:
With knowledge of how many hits you are getting, what people are typing into a search to find you, and the websites they used to get to your website, you will have a good understanding of what is working and what isn't. You'll be able to track progress and see results. You'll also be able to refer back to previous months to see how you much better you are doing. The stats can be sent to you by email each week automatically.

Google Webmaster Tools
Google Webmaster Tools allows you to track progress, diagnose problems, and provides reports about the various pages on your website. It monitors keyword progress aswell.

Social Bookmarking:
By providing users with the ability to share your web pages with sharing communities such as facebook, twitter, myspace, stumbleupon, and many others, you will only be contributing to more traffic.

Further Marketing Ideas:
Optimized Keyword and Keyphrase Generation:
If your website is optimized for keywords that noone will look up very often your traffic will suffer. Identifying the right keywords and keyphrases that pertain to your business will really make a difference.

SEO / Keyword and Keyphrase Placements:
Where and how you place all of the keywords on your website matters. If done properly you will enjoy a significant increase in overall traffic.
Title Bar:

Website Analysis - Identify SEO Problems:
There maybe problems that can be hurting your rankings rather then helping you rank better.

Google Map Placement:
You have probably seen other Websites that have a Map. Having your website benefit from this type of exposure can allow you to be at the very top of Google long before your site has climbed in rankings.

Testimonial System:
Having a way of capturing recommendations will only help your websites creditability and your rankings. The more testimonials you get the higher you will climb in many directories.

Favicon Creation + Installation:
Favicons are those icons that appear on the left of many URL's in the address bar of most internet browsers. They give a website a feel of authenticity.

Keyword / Keyphrase Adjustments:
If certain keywords are not producing or become to hard to compete for it may be better to try another.
Competition:                                                            Searches:

Rank Tracking:
Periodically checking how you are doing within the search engines will quickly tell you if you are sliding down the list.

At Spennyforhire we hope to take on many of your marketing tasks for you. If you have any questions at all please call Spencer at 780 991-7736.